Viva! exposes the bloody fate of the Cadbury calves

Viva! undercover investigators have filmed inside numerous dairy farms that supply Cadbury with milk. We expose the bloody secrets kept by one of the nation’s favourite confectionary brands.

The footage of this ground-breaking investigation shows the brutal reality of what happens to many of the nation’s dairy male calves: the wrong sex for milk and too skinny for beef. Taken from their mothers, for some a bullet to the head is their horrific end; killed to feed hounds at the hunt.

Watch the footage